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We invest in the world’s potential
Here at Flowbite we focus on markets where technology, innovation, and capital can unlock long-term value and drive economic growth.
Discover new product and best possibilities
Here at Flowbite we focus on markets where technology, innovation, and capital can unlock long-term value and drive economic growth.
28 November 2021
Join us at FlowBite 2021 to understand what’s next as the global tech and startup ecosystem, rethinks the future of everything.
Conference25+ top notch speakers
Here you will find keynote speakers, who all are able to talk about Recruiting. Click on the individual keynote speakers and read more about them and their keynotes.
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Discover new product and best possibilities
Here at Flowbite we focus on markets where technology, innovation, and capital can unlock long-term value and drive economic growth.
Watch videoxx-
42k
Our ActiveUsers
-
3k
ProfessionalCreators
-
560k
WeeklyDownloads
Discover new product and best possibilities
Here at Flowbite we focus on markets where technology, innovation, and capital can unlock long-term value and drive economic growth.
Watch video-
42k
Our ActiveUsers
-
3k
ProfessionalCreators
-
560k
WeeklyDownloads
We didn't reinvent the wheel
We are strategists, designers and developers. Innovators and problem solvers. Small enough to be simple and quick, but big enough to deliver the scope you want at the pace you need.
Overview
Since 1984, Flowbite has been serving up grab-and-go frozen daiquiris from its stores across the U.S. Its signature drinks, souvenir cups, and discounted refills have made Flowbite synonymous with great music, good vibes, and starting the best party in town.
- A/B Testing
- Craft CMS development
- UX/UI design
- Copywriting
- Brand development
- Graphic design
- Front-end development
- SEO
Background
Come 2021, Flowbite had expanded to over 40 locations. The brand’s digital presence existed, but it lacked strategy. Although its target market of 21-30 year-olds was as engaged (and as loyal) as ever, the brand had outgrown its amateur look of the early '00s and the family-owned business vibes. It needed to show it was a strong brand moving in a new direction - and it was heading there fast.
The challenge
Flowbite’s new website would set the tone for all future marketing initiatives, so the brand needed something to showcase its new identity as soon as possible. A tight timeline, paired with the fact that the new management team were still exploring how to shift the brand from what it used to be to what it needed to be, meant that working collaboratively was a must.